The new Facebook profile was changed to help give a cleaner presentation and make it simpler for users. However, I feel that the new profile was built to aid the developers. Facebook has taken away “The Wall” and has replaced it with an improved news feed. Why they didn’t just improve the feed and keep “The Wall” we will never know.

The site is taking away the highlight of your applications and removing the knowledge of what network you happen to have friends in. The site is pulling further away from its roots and still not coming up with better solutions to gain a better revenue stream. I suggested that if they wanted to improve their revenue stream they should reevaluate how they used the “Marketplace” feature as well as giving real gifts instead of just mere digital gifts. 

I was disappointed when Facebook opened the network to everyone and I am even more disappointed in the modifications they have made to the Profile. The tabs feature replaced the “hide buttons” and made the top of the page more cluttered. The focus is no longer on who you are but what you are doing. This is probably Facebook trying to compete with sites like Twitter. Being able to comment directly on the “News Feed” is nice, but I think this could have been done without totally overhauling the Profile Page.

I think Facebook should reevaluate some of their changes and keep some of the things that made Facebook different from every other social network. They are now just another social network who has trapped their users for the developers taking. Maybe this new tactic will provide more financial gain for this now heartless site.

Tags: Facebook, Social Media, Social Media Optimization, Social Networking, Twitter, youtube

This entry was posted on Wednesday, July 23rd, 2008 at 1:39 am and is filed under Marketing, Networking, Social Media, Social Media Optimization, Technology, small business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.