What Does Technorati Mean to My Site?
As of recent I created a blog on Word Press which opened the doors to getting my blog tagged throughout the Social Media world. One of the largest sites that collects social media tags is Technorati. Time Magazine call it one of the “25 Sites We Can’t Live Without.” If you are a business blogger this is surely the truth. There are many ways to add this little tag to your site along with many other social tags.
The best tool to add to your blog is called “Share This” if you look at the bottom of this post you can see this icon that is active. Once you click on the icon you can share the post with whatever social media you would like. Not only can you share the post through social media you can also email it to your friends.
The best way to get tagged for your blog is Technorati. This tool will help you gain authority on a particular topic. The better your authority the more likely you will be found on the topic you write about. The more links you gain and the comments you make the more Technorati likes you. If Technorati establishes you as an authority it will point other readers in your direction. The goal is to have the highest authority, which is a 1 on Technorati.
The best site to web surf with is Stumble Upon. Stumble Upon allows you to surf the web with topics you are more than likely to enjoy based off the information you provided. You then rate the site and explain the content. The technology is entirely powered by the users. If your site gets “Stumbled” more than most sites than it is more than likely going to pop up when people are web surfing. This means you will get more traffic on top of the traffic that is already being generated.
What does this mean for my site? This means that if you add a “Share This” icon there is potential to gain more traffic on your site. This gives people the opportunity to speak about your articles which will help you gain more attention all over the Internet. You want to give your audience every possible channel to interpret your message and share your message with the rest of the world. More channels means more attention, which means more publicity for you and your business.
Tags: Share This, Social Media, Social Media Optimization, Stumble Upon, Technorati


July 21st, 2008 at 12:09 pm
Another thing people might consider is studying what kind of content consistently makes it to the top of sites like Technorati, Digg, Del.icio.us, StumbleUpon, etc. and mimicking it when creating their own content. Creating great content truly leverages the power of the social web. Smaller business owners need to remember that just putting out generic information about their business will probably not result in much diggs, stumbles, etc. Be unique, be exciting, just don’t be the same old, same old. To wrap things up, a book that people may want to check out is Meatball Sundae by Seth Godin. It covers much of what I just mentioned in a lot more detail.